Allie Antenucci | Youth Programs Marketing Manager
Attending the IHRSA conference for the first time was an absolutely incredible experience. The conference was attended by individuals in the health club industry around the world, presenting limitless networking opportunities and new ideas. After hearing from those who had attended in the past, I knew that being invited to attend was a huge accomplishment and opportunity.
In the educational sessions and networking roundtables, I learned best practices and new concepts on everything from social media and blogging to employee and member satisfaction. Coming home with a list of over 50 new ideas to implement for not only the marketing team but other departments at the NAC made for quite a successful week.
In addition to the educational sessions, the conference featured an enormous trade show with cutting edge fitness equipment and technology. It was amazing to see how many of the latest and greatest things at the trade show were already installed at the NAC for our members, like MyZone belts and Woodway treadmills.
One of the most rewarding experiences at IHRSA was the 11th Annual Augie’s Bash on Wednesday, March 23. It really put into perspective why the NAC puts in so much effort to raise money for those living with ALS, like Augie Nieto, Matt Bellina and Frank Mongiello.
While it was definitely an incredible week, I am so excited to be back home at the NAC. I cannot wait to put all these great ideas to work to make our club the best it can be for our members.